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Riyaz Mohiyuddeen

SaaS Marketing Leader

Riyaz Mohiyuddeen is an integrated SaaS marketing professional with over 17 years of experience, having worked with both large brands and high-growth startups, handling various marketing functions from ATL to BTL, digital to brand.

Currently, Riyaz leads the marketing efforts at Minjar, focusing on their flagship Cloud Management SaaS Platform, Botmetric, which is the highest-rated cloud management platform on AWS marketplace.

Riyaz specializes in SaaS product marketing, digital inbound marketing, building SWAT teams for SaaS & mobile start-ups, product strategy & brand positioning, PR and analyst management, social media & community marketing, and sales enablement.

Apart from his professional endeavors, Riyaz is actively involved in the mobile app ecosystem, volunteering in roles such as program chair at Appjam, Organizing Committee Member & Marketing Custodian for Mobile Developer Conference, and contributing to Nasscom Product Conclave as an Organizing Committee member.

He holds a diverse educational background, including studies in Digital Marketing, Online Marketing, Social Media, SEO, Pre-University, SSLC, BBM, and an MBA in Marketing from ENPC MBA Paris - ENPC School of International Management.

Throughout his career, Riyaz has held key positions such as Head of SaaS Marketing at Nutanix, Head of Marketing at Botmetric, VP & Head of Marketing at RoomsTonite, AVP - Marketing & Partnerships at Paladion Networks, Co-Founder at Mobisy Technologies Pvt Ltd, Marketing Operations Manager at ING Vysya Life Insurance, Business Development Manager at HP, Marcom Manager at Srishti Software, and Regional Marketing Coordinator - West at Samsung.

Riyaz Mohiyuddeen
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Location

Cupertino, California