Suggestions
Rob Shanahan MBA, PMP, SSGB
Marketing Strategy, Technology & Analytics
Rob Shanahan is a highly accomplished individual with a strong educational background. He holds a Master of Business Administration - MBA in Entrepreneurship and Marketing from the University of the Pacific's Eberhardt School of Business. Prior to his MBA, Rob graduated with a Bachelor of Arts in Political Science and Economics from Bucknell University. He completed his high school education at Calvert Hall College High School. Rob currently serves as the Principal of Marketing Operations at Blue Shield of California, showcasing his expertise in the field of marketing and operations.
Highlights
Made an appearance today at Snowflake ❄️ Data Cloud Summit 24! Great sessions and discussions with Healthcare & Life Sciences industry and Marketing discipline folks alike! #datacloudsummit #machinelearning #marketing #digitaltransformation #wellahead
I'm incredibly honored to have been named the newest Co-Chair of Blue Shield of California's Elevating Women Employee Resource Group. My amazing predecessor Kellie Chung left big shoes to fill, and I'm very lucky to have the privilege to partner with the passionate Beth Navarro and dynamic Elizabeth Milan (Harman)!
As a cisgendered Caucasian man, you might think it odd for me to lead a women's affinity group. I've volunteered with the ERG since 2017 when Jon Murphy first asked me to get involved, but truth be told I still had reservations about it myself. Who am I to think I can lead all these incredible women, any one of whom could probably do this better than I can? Especially at a company where 70% of employees identify as female.
At Blue Shield of CA we say "you don't have to be, to belong" and it's true! It's also true many reasons this affinity group formed was due to words, deeds, and actions of men who look like me. I'll try my best over the next 2 years to drive change, drawing on my perspectives as a colleague, husband, father, son, and friend.
Thank you to all those who encouraged, mentored and help me grow in my journey as an ally (and leader) along the way! Angela McArthur, Jon Murphy, Margaret Roberts, EdD, Jeremy Terhune, Alicia Pina, Robert Hassanali, MBA, Valerie Tate, David C. Murray, Gina Givogri, Terese Odette, Alison K Lum, Kellie Chung, Elizabeth Milan (Harman), Jill Chapman, Chi Bui
And my wife Ella Shanahan, who would be the first to tell you I still have things to work on 🙂.
#progress #allyship #diversityandinclusion #weneverstop
