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Rochelle Gorey

Co-Founder and CEO SpringFour, A Certified B Corporation

Rochelle Nawrocki Gorey is the Co-Founder and CEO of SpringFour, leading the financial industry's transformation in responding to customers facing financial challenges.

Rochelle's foresight on the impact of local resources on financial well-being inspired her to establish the award-winning SpringFour platform connecting individuals to over 25,000 high-quality financial health resources.

Through Rochelle's guidance, SpringFour has emerged as a frontrunner in fintech and financial health, collaborating with major financial institutions, fintech companies, and nonprofit organizations, such as Capital One, M&T Bank, and BMO Harris, among others.

With SpringFour facilitating 3.3 million referrals annually, Rochelle's brainchild uniquely delivers verified saving opportunities, enhancing repayment rates, and customer contentment for partnering entities.

Being a Certified B Corporation and WBE, SpringFour stands out as the lone female-led, social impact fintech firm offering comprehensive solutions across various financial sectors, fostering broad corporate partnerships.

Rochelle's expertise in community development and financial services, alongside her reputation as an asset development and foreclosure intervention authority, has garnered her media recognition and industry accolades.

Rochelle's educational background includes a degree in Urban Planning and Policy from the University of Illinois Chicago and a Bachelor's in Public Policy from Michigan State University's James Madison College.

Her previous roles encompass Senior Policy Associate at PolicyLab Consulting Group, LLC, Director of New Initiatives and Public Policy at Neighborhood Housing Services of Chicago, Inc., and Director of National Housing at National Training and Information Center.

In 2021, Rochelle's remarkable contributions earned her a nominee spot for LendIt's Fintech Woman of the Year Award, further solidifying her standing as a pioneering figure in the financial and fintech spheres.

Highlights

Mar 12 · linkedin

"You say you want a revolution…  Well, you know We all want to change the world"--the Beatles

As I started to write this post, the lyrics of this Beatles' song floated through my mind.  At SpringFour we all want to change the world..... I am here to say if you want financial health to be a meaningful and tangible solution for your customers...we have it.

I’m thrilled to share that SpringFour just launched S4connect, a new all-in-one, fully-hosted financial health solution!

Today, more and more organizations are understanding — and seeing with their own eyes — that improved financial health for customers means ROI for them.  S4connect highlights include:

Offers consumers our full suite of 23,500 best-in-class resources.

Provides a one-stop, hosted customizable, user-driven finhealth experience.

Leverages usage data insights to identify trends, demonstrate ROI, and target resources when and where they’re needed most.

Deploys in under 30 days – no additional tech resources required!

I invite you to join other top financial institutions that have already deployed S4connect and are seeing the benefits, including up to 50% engagement rate.

Consumers love it, and have expressed gratitude to their financial institutions for offering financial health resources.

Learn more about S4connect > link in comments.

Rochelle Gorey
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Location

Downers Grove, Illinois, United States