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Rochelle Singer

Senior Brand Manager - Michelob ULTRA

Rochelle Singer is a growth-oriented marketing leader with over 7 years of strategic communications experience, specializing in retail, foodservice, CPG, and lifestyle brands on local, national, and global platforms.

Her expertise lies in building and scaling brands, corporate communications, cross-functional team management, eCommerce (specifically Shopify), social media strategies, influencer and affiliate marketing, as well as partner engagement.

Rochelle has a track record of success in leading data-driven business growth and developing effective go-to-market strategies.

She holds a Bachelor of Arts degree in Marketing & Communications from Wilfrid Laurier University, and has pursued further education in Business Innovation at the University of Toronto School of Continuing Studies and International Exchange focused on Marketing at the University of Macau.

In terms of professional experience, Rochelle has served as the Brand Marketing & Communications Manager at Gusto 54 Restaurant Group, worked as a Digital & Brand Marketing Consultant in a self-employed capacity, managed Social & Influencer activities at Luxy Hair, coordinated communications at Laurier International (Wilfrid Laurier University), and handled marketing accounts at Mosaic Sales Solutions.

Her passion lies in human connection, building authentic relationships, fostering change, innovation, creativity, and collaborative endeavors.

Highlights

Jul 30 · linkedin

Was a pleasure working with the SCOREGolf team in sponsoring the Top 100 Best Golf Courses in Canada.

Here's your sign to celebrate with a round after your round at one of these incredible courses (with a Michelob Ultra of course!) 🍻⛳

Thanks to Paul Bodack Ryan Mihelic Michael Beckerman Jason Logan for being great partners on this one.

Jul 25 · linkedin

I’m happy to share that I’m starting a new position as Senior Brand Manager, Michelob Ultra at Labatt Breweries of Canada!

Excited to keep growing together Veronica Vivero Conner Baker Mike D'Agostini Andrew Oosterhuis 🍻🚀

Related Questions

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Rochelle Singer
Rochelle Singer, photo 1
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Location

Toronto, Ontario, Canada