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Rohit Kumbhar
Digital Strategy - Social Media - Community Management - Project Management
Professional Background
Rohit Kumbhar is a seasoned professional in the realm of Online Reputation Management (ORM), boasting extensive experience across various sectors. For years, he has developed a strong skill set in managing online reputations, making impactful contributions in industries including hospitality, aviation, consumer lifestyle, automotive, and banking and financial services (BFSI). His career trajectory showcases a consistent commitment to excellence and innovation, highlighted by numerous roles that have allowed him to hone his expertise in digital strategy, crisis management, and social media command center management.
Currently, Rohit serves as the Head of ORM & Analytics at Locobuzz, where he applies his specialized knowledge to oversee the management of online reputation through advanced analytics and strategic implementation. Prior to this position, he held the role of Deputy Manager of Social Listening & ORM at VFS Global, where he played a pivotal role in ensuring brands maintained a positive online presence. His foundational experience also includes a tenure as a Senior Product Associate in Digital Marketing at Jet Airways, showcasing his versatility in marketing and digital platforms.
Having started his career as a Social Media Analyst for Philips at Sitel, Rohit quickly acquired rich insights into the dynamics of social media and its impact on brand perception. This role significantly influenced his career path and further fueled his passion for ORM.
Education and Achievements
Rohit Kumbhar’s educational background is marked by a Post Graduate Certificate in Digital Marketing – Strategy and Implementation from Don Bosco Center For Learning. This program provided him with a robust understanding of digital marketing strategies and implementation practices, which he utilizes effectively in his professional roles. He also holds a Bachelor of Business Administration (B.B.A.) in Finance and Financial Management Services from S.K. Somaiya, equipping him with a solid foundation in financial principles that enhance his decision-making and strategic capabilities in the business realm.
Throughout his career, Rohit has achieved numerous milestones that stand testament to his dedication and skill. As he navigates through various roles, he has consistently delivered results that positively affect brand reputation and customer engagement, establishing himself as a reliable expert in the ORM space.
Key Achievements
- Successfully led ORM initiatives that improved brand perceptions and mitigated crisis situations for multiple organizations.
- Developed and implemented innovative digital strategies that significantly increased online visibility and engagement rates.
- Played a key role in establishing social media command centers for real-time monitoring and quick response strategies in the face of public relations issues.
- With a keen eye for analytics, Rohit has successfully utilized data management and market research to inform decision-making processes and strategic planning in ORM and digital marketing.
In summary, Rohit Kumbhar's career exemplifies his passion and expertise in Online Reputation Management, with a proven record of managing brands' online presence effectively. His educational background coupled with his diverse work experience across various industries positions him as a leader in the field, dedicated to leveraging digital strategies to foster and maintain positive brand reputations. With his analytical skills and proactive approach, Rohit continues to navigate the dynamic world of digital marketing and ORM with finesse, making him a valuable asset to any organization.
