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Russ Eisenman

PayPal | Square | Airbnb | Founding Partner Acacia Stone | TV/Film Screenwriter & Development

Russ Eisenman is an experienced marketing professional currently serving as the Vice President of B2B Marketing at PayPal.2 With over two decades of experience in the field, he has established himself as a seasoned expert in marketing strategy and leadership.

In his role at PayPal, Eisenman oversees strategic initiatives for B2B marketing, leveraging his extensive background in the tech and financial sectors.2 He has been instrumental in promoting PayPal's business-to-business services and solutions, including the recent introduction of PayPal Open, a unified payments and growth platform for businesses of all sizes.3

Prior to his current position, Eisenman held several key leadership roles:

  • Co-founder of Acacia Stone
  • Global Head of Lifecycle at Square
  • Global Head of SMB Marketing at Afterpay (during its acquisition by Block)
  • Global Head of SMB Marketing for Pro Host at Airbnb2

Eisenman's expertise spans various areas of marketing, including:

  • Product Marketing
  • Integrated Marketing
  • Digital Strategy
  • Mobile Marketing
  • Strategic Partnerships

Beyond his corporate career, Russ Eisenman has diverse interests:

  • Screenwriting: He is recognized in the top 1% on Coverfly, a platform for emerging writers
  • Podcasting: Hosts a podcast called "Rebel Scientist"
  • Creative pursuits: Associated with Acacia Stone as "Chief Creator"

Eisenman holds a Bachelor's degree in Industrial and Organizational Psychology from the University of California, Davis, and a Master's degree in Business Management from the University of San Francisco.1

On a personal note, Russ is a proud father of four children.

Highlights

Feb 10 · linkedin

So incredibly proud and excited for our SMB Marketing team here at Afterpay with the launch of our full funnel content campaign. We celebrate the thousands of small business owners who choose Afterpay/Clearpay as their payment partner.

Every small business has their own story. Some businesses set out to create a new product or service. Others want to help shape a better world or create a meaningful connection with their customers. Whatever their dream, industry, ambition, Afterpay is here to help them grow their business and carve their own path.

Behind every business there’s a bold, unique vision. Meet 11 entrepreneurs from around the globe building businesses their way, with Afterpay.

#MAKEITYOURWAY #smallbizowners
#bnpl Dominique Greenfield, Anna Saunders, Story Machine, JD Jonathan Ryan Davis

Nov 27 · linkedin

If today is a shopping day, then shop small with Afterpay. 1000s of exclusive brands, tons of offers, and you're bound to find some new hidden gems. #SmallBizSaturday #AfterpayYourList #Shopsmall

https://lnkd.in/gEtUcNb5

Related Questions

What are some of Russ Eisenman's most notable achievements in his marketing career?
How did Russ Eisenman transition from marketing roles to screenwriting and podcasting?
What strategies has Russ Eisenman implemented at PayPal for B2B marketing?
How has Russ Eisenman's experience at Square influenced his approach at PayPal?
What are the key skills that have contributed to Russ Eisenman's success in marketing?
Russ Eisenman
Russ Eisenman, photo 1
Russ Eisenman, photo 2
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Location

Half Moon Bay, California, United States