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Sabrina Piancastelli
UX & Service Design Consultant
Professional Background
Sabrina Piancastelli is a highly accomplished Experience & Service Designer with over 9 years of professional experience, dedicated to crafting engaging, informative, and delightful user experiences. Her extensive background in design is complemented by her ability to fuse research with innovative methodologies, ensuring that her solutions not only meet user needs but also align perfectly with business objectives. Sabrina has built a remarkable career through a commitment to stakeholder engagement and a passion for embedding design thinking and agile principles within teams. Her design solutions aim to revolutionize services across various industries, leading to excellence in service delivery.
Sabrina's portfolio showcases a diverse range of projects completed for prestigious organizations such as BNP Paribas, Coca-Cola, Centrica, Olivetti, FIAT, CISCO, and SIEMENS, among others. These collaborations across multiple industries highlight her adaptability and broad understanding of service and experience design. In addition to her corporate work, she has dedicated her skills to non-profit projects, demonstrating her commitment to social impact through her involvement in initiatives like TEDx, Global Service Jam, and Public Services Hackathons. Her drive for societal and organizational evolution fuels her ambition to create transformative designs that genuinely enhance the way individuals live and work.
Education and Achievements
Sabrina possesses a strong academic foundation, beginning with a Bachelor’s Degree in Fashion Design from Universidade FUMEC, where she achieved an impressive 90%. Following her passion for design, she further broadened her skill set with a Bachelor’s Degree in Graphic Design from Universidade do Estado de Minas Gerais, earning an 80%. Additionally, Sabrina pursued specialized training in User Experience (UX) Design at General Assembly, reflecting her commitment to remaining at the forefront of emerging design trends and methodologies.
One of the highlights of her academic journey includes participating in an Exchange Program focused on Design, Sustainability, and Territory at Politecnico di Torino. This experience not only enriched her design knowledge but also instilled a deep appreciation for sustainable practices in design. Through her continuous educational pursuits, Sabrina has developed expertise in UX & Service Design, user research, design thinking, innovation strategies, and project planning, contributing significantly to her reputation as a thought leader in her field.
Achievements
Sabrina's career achievements are impressive and highlight her capabilities in various realms of design and consultancy. As the Owner and UX & Service Design Consultant at Piancastelli Consulting Ltd, she provides unparalleled insights and services that empower her clients to navigate the complexities of user-centered design.
Previously, she held the position of Experience Design Consultant at Slalom, where she contributed to transformative projects that significantly improved client outcomes. As the Innovation Design Lead in London at MJV Technology & Innovation, Sabrina spearheaded initiatives that drove innovation and creativity, elevating design services for diverse clientele. Her experience as a Strategy Designer & Art Director for the children's musical group “Pé de Sonho” exemplifies her versatility in adapting design principles for unique entertainment experiences.
In addition, Sabrina co-founded IWE, a social business startup where her expertise in service design was vital in creating impactful solutions for social challenges. Her role as a Netnographic Research Assistant at SODET involved leveraging design to shift businesses into social machines, further underscoring her dedication to using design as a force for good.
With her extensive experience and rich educational background, Sabrina Piancastelli continues to push boundaries, inspiring change through design and innovation. Her unique blend of skills and passion for human behavior and psychology allows her to create user experiences that resonate deeply with people while fulfilling business needs.
Tags
Experience Designer
Service Designer
UX Design Consultant
Design Thinking
Agile Methodologies
User Research
Cognitive Psychology
Data Analysis
Innovation Strategies
Stakeholder Engagement
Project Management
Business Development
Creative Workshop Facilitation
