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Samantha Barth

Experienced software industry leader with Technical Marketing focus

Samantha Barth is an experienced software industry leader with a focus on Technical Marketing.1 She currently serves as the Director of Technical Marketing at Procore Technologies, a position she started in July 2024.1

Samantha has a diverse background spanning over 20 years in the technology sector, with expertise in recruiting, HR, and project/program management, particularly emphasizing talent and service delivery systems.1 She holds a BBA in Business Administration and HR Management from the University of Wisconsin-Eau Claire.1

Prior to her current role, Samantha held several key positions at prominent organizations:

  1. Director of Technical Product Marketing at ServiceNow (February 2021 - July 2024)1
  2. Senior Product Manager at ServiceNow (March 2017 - February 2018)1
  3. Senior Solution Architect at Workday (May 2013 - March 2017)1
  4. Senior Sales Consultant at Oracle (formerly Taleo) (August 2011 - April 2013)1

Samantha has also worked at Starbucks Coffee Company in various HR and staffing roles, including as a Partner Resources Manager and Manager of Global Staffing Operations.1

Her career trajectory showcases her versatility and expertise in the tech industry, particularly in areas such as technical product marketing, HR service delivery, recruiting technology, and SaaS enterprise solutions.1

Related Questions

What are Samantha Barth's key achievements at Procore Technologies?
How has Samantha Barth's career evolved across different companies?
What specific roles has Samantha Barth held at ServiceNow, Workday, Oracle, and Starbucks?
What are some notable projects Samantha Barth has led in technical marketing?
How does Samantha Barth's background in HR and project management influence her technical marketing strategies?
Samantha Barth
Samantha Barth, photo 1
Samantha Barth, photo 2
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Location

Seattle, Washington, United States