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Sarah Adams

GTM Leader and Operator

Sarah Adams is a seasoned professional currently working at Plaid as the Account Management Lead for Startup and Mid-Market.1 Here are some key details about her career and background:

Professional Experience

Current Role at Plaid: Sarah has been with Plaid since May 2018, where she leads the Startup and Mid-Market Account Management East team.1 In this role, she has:

  • Grown the segment's revenue 40x to more than 8 figures
  • Managed over 7,000 customers
  • Built and scaled a team of 14 account managers across San Francisco and New York

Key Achievements:

  • Developed Plaid's first customer lead scoring model to identify high-potential startups (HIPPOS)
  • Successfully predicted 6 startups that broke into Plaid's top 25 customer list
  • Led cross-functional initiatives to improve customer self-service and drive product adoption

Previous Experience

  • Angel Investor: Sarah is an active angel investor focusing on SAAS and fintech startups.1
  • Founder of Atlas Crypto: A marketplace connecting cryptominers with carbon-free power sources.1
  • Operations at Forward: Served in multiple roles including product management, sales, and marketing.1
  • Business Development at NRG Energy: Developed strategies for commercial solar products.1

Education

Sarah Adams graduated from Princeton University with a degree in Civil and Environmental Engineering, focusing on Alternative and Sustainable Energy, Environmental Science, and Entrepreneurship.1

Skills and Expertise

Sarah's career demonstrates expertise in:

  • Account management and team leadership
  • Data-driven growth strategies
  • Startup ecosystem and venture capital mindset
  • Fintech and renewable energy sectors
  • Cross-functional project management

Sarah Adams has built a diverse career spanning fintech, renewable energy, and entrepreneurship, with a strong focus on driving growth and innovation in her current role at Plaid.

Related Questions

What are some of the key projects Sarah Adams has led at Plaid?
How did Sarah Adams' experience at NRG Energy influence her career?
What startups has Sarah Adams invested in through her angel investments?
How did Sarah Adams' role at Atlas Crypto differ from her current position at Plaid?
What was the impact of Sarah Adams' customer lead scoring model at Plaid?
Sarah Adams
Sarah Adams, photo 1
Sarah Adams, photo 2
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Location

Austin, Texas, United States