Sign In

Shelly Waldman

Photographer | Stop Motion | Motion | Podcaster | Educator

Shelly Waldman is a multifaceted professional with a diverse background in photography, podcasting, and creative entrepreneurship. Here's an overview of her career and involvement with Focus On Women:

Professional Background

Shelly Waldman is primarily a food and lifestyle photographer based in London, England, with strong connections to San Francisco and Los Angeles. She has been running her own photography business, Shelly Waldman Photography, since January 2009.2 Her client list includes notable brands such as Peet's Coffee & Tea, MillersCoors, Citibank, and the San Francisco 49ers.2

Role at Focus On Women

Shelly has been involved with Focus On Women since July 2019, serving as the Podcast Project Manager, Cohost, and Board Member.2 Her responsibilities in this role include:

  • Researching and inviting guests for the podcast
  • Managing guest communication workflows
  • Troubleshooting technical issues for recordings
  • Collaborating with the host on show ideas and improvements
  • Developing media kits

As a board member, she also contributes to growing and servicing the organization's members, planning virtual portfolio reviews, and hosting discussions on platforms like Clubhouse.2

Podcast Involvement

Shelly has been producing and cohosting the Focus On Women podcast since 2020. As of October 26, 2023, they had released 167 episodes.4 The podcast features interviews with various female-identifying creatives in the commercial world, including photographers, directors, producers, and stylists.3

Additional Ventures

In addition to her photography and podcasting work, Shelly is involved in several other professional endeavors:

  1. Food Photography Mentorship: She founded a membership platform in August 2020 to help food photographers run profitable businesses.2

  2. Photo Camp: Shelly works as a business coach and educator, helping creative entrepreneurs turn their passion into a paycheck through courses, one-on-one coaching, and group mentorship.2

Shelly Waldman's diverse skill set and experience make her a valuable asset to Focus On Women, contributing to the organization's mission of supporting and elevating women in the photography and video industries.15

Highlights

Aug 27 · linkedin

Have your cake and play with it too! This is my personal series: cake play.

This is a series of cakes I photographed for fun. When you need to stretch your creative muscles, you might as well do it with cake. Right?

It allows me to play with ideas like shooting close up textures, raking light, and not pictured here, I also play with crystals, gels and mini figures, which really brings out my inner child.

I would love to “play” with your food, drink or product too. Hit me up and we can create together.

#foodphotographyandstyling #foodphotography #cake #tablesituation #dessert #desertphotography #cakephotography #productphotography #commercialphotography #londonphotographer #sanfranciscophotographer

Aug 17 · linkedin

Last chance friendly reminder that our Specialize and Strategize workshop

begins at 10am Pacific Time - will we see you there?

**Do you feel clear and connected to your values and goals as a creative professional?

**Does your portfolio feels like a solid representation of your goals, and perfect fit for your ideal client?

**Do you have a plan that you’re chipping away at consistently to refine your portfolio and leverage it to connect with the clients you want?

If you can’t say HECK YES to all three of these questions - we would love to help you get there! Join the workshop and let’s get you on the road to heck yes!

https://lnkd.in/eHPn-6vn

#commercialphotography #marketing #photobusiness Caydie McCumber @laurenhubbard

Related Questions

How did Shelly transition from photography to podcasting?
What inspired Shelly to join Focus on Women?
How has Shelly's mentorship experience influenced her work at Focus on Women?
What are some notable episodes of the Focus on Women podcast?
How does Shelly balance her roles as a photographer and a podcast cohost?
Shelly Waldman
Shelly Waldman, photo 1
Shelly Waldman, photo 2
Add to my network

Location

London, England, United Kingdom