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Shetal Shah

Growth Marketing | ABM | Customer Marketing

Shetal Shah is a seasoned full-stack integrated marketing leader with a strong focus on demand generation and account-based marketing (ABM). With a proven track record in driving revenue growth, Shetal excels in strategically acquiring new logos, expanding customer base, and ensuring customer retention.

Shetal is highly experienced in developing pipeline strategies that drive revenue growth through conversion optimization and acceleration. She is adept at executing Go-To-Market (GTM) strategies for product launches that generate customer demand. Additionally, she has a knack for building and scaling Demand Generation and ABM Programs in alignment with business objectives at fast-growing startups and scale-ups.

An education in Bachelors of Science in Business Administration, Marketing from the University of South Carolina has laid a strong foundation for Shetal's successful career. Her professional journey includes roles such as Global Growth Marketing & ABM Lead at Culture Amp, Senior Manager of Demand Generation & ABM at SurveyMonkey, and various managerial positions at Stratus Interactive. She has also contributed to notable companies like Neiman (Now Allen & Gerritsen) and Van Winkle & Associates.

Shetal Shah's expertise lies in leveraging data-driven insights to optimize marketing programs for maximum impact and return on investment. She has a keen eye for collaborating with cross-functional teams and aligning marketing efforts with the customer journey and sales funnel, ultimately driving business success.

Shetal Shah
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Location

San Francisco Bay Area