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Spectra Asala

Maverick CPO/COO—platform product, GTM strategy & emerging tech | Purpose-driven venture builder & impact investor | Building a life and portfolio career of meaning.

MIT alum with almost two decades leading product, go-to-market, and global expansion strategies. I've founded and grown two ventures; worked and lived in five continents; and enjoy leading and developing diverse, cross-functional teams to achieve more and better outcomes for tech companies and social impact organizations.

ME + CORE VALUES

Purpose. Execution. Precision. Integrity.

I'm an idealist committed to a career of meaning: building great products, teams, and communities, and investing in projects that positively impact the world e.g. women and people of color in tech, ethics in AI & Blockchain, advancing the future of work.

WHY COMPANIES HIRE ME

I bring a mix of global operations and managerial experiences in consumer and enterprise tech, and amassed deep expertise in solving the following set of problems for companies:

• Deciding the right things to build and when (Product Vision & Strategy) • Translating vision & strategy into operational excellence (Delivery Planning & Execution) • Shifting from waterfall to dual-track product development (Scaling Discovery & UX Research) • Operationalizing data analytics and growth plans (Startup Metrics & OKRs) • Aligning and scaling cross-functional teams (Process, Tools, Communications)

HOW I LEAD TEAMS

Think basketball—individual contributors, coordinated, accountable, together. In my teams, leadership means service and personal growth. We level each other up, we practice candor and compassion, and we build fun & fulfillment into our work.

WHAT I'M DOING NOW

Working independently as a fractional CPO & COO; coaching mission-driven business leaders, startups, and impact organizations; and continuing to build a portfolio career of purpose and passion that lets you breathe in between. Having scaled product and operations at growth stage companies in financial services, healthcare, transportation and logistics, and consumer (on-demand & marketplaces), I'm also an active angel investor and advisor to pre-seed and seed stage tech startups & social enterprises.

I’m invited to speak regularly on product development, building and scaling remote teams, inclusive leadership, and the future of work. And, via my passionate project, Code Red, I convene tech leaders, entrepreneurs, and investors committed to advancing social equity in the innovation economy.

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Experience

Startup Advisor & Fractional CPO at SAIA Ventures
CPO-in-Residence at Techstars

Education

Bachelor of Science - BS, Writing and Humanistic Studies & Mathematics, Massachusetts Institute of Technology
High School Diploma, Humanities/Humanistic Studies, Phillips Exeter Academy

Location

Boston, Massachusetts, United States