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Tal Landman

Chief Operating Officer at MOODIFY LTD

Tal Landman is a seasoned professional with extensive experience in the tech industry. He served as the Chief Operating Officer at MOODIFY LTD from February 2020 to January 2022. MOODIFY is a deep tech company that develops advanced scent technologies in collaboration with the Weizmann Institute of Science and is backed by P&G.1

During his time at MOODIFY, Landman founded Moodify Pet, a patented solution for pet malodor control. This D2C business unit gained over 10,000 active subscribers within a year.1

Landman's career highlights include:

  1. Chief Executive Officer at Embryonics (January 2022 - Present)1
  2. Vice President of Operations at Zeek (October 2015 - January 2019)
  3. Vice President of Marketing at Walla!Shops (June 2012 - October 2014)1
  4. Business Development Specialist at BMBY Group (January 2006 - January 2009)1

He holds a Bachelor's Degree in Economics and Communications from Tel Aviv University (2008-2011) and completed a UX course at Netcraft Academy in 2014.

Landman is known for his entrepreneurial spirit, strategic thinking, and ability to drive business growth. His expertise spans areas such as business development, marketing strategy, operations management, and product development.1

Highlights

May 26 · linkedin

WhatsApp partners wanted! ✅

Hi all! I am recruiting technology partners that can drive strong growth of WhatsApp business messaging for customers, headquartered in EMEA. If you are / know a company that is eager to grow their WhatsApp product and GTM, please let me know or tag them below! Please fill in the link>>

Dec 5 · linkedin

TLDR:  Embryonics  has now been acquired by Rhea, a global fertility care platform.

Now, let's rewind...

Two years ago, I embarked on a somewhat crazy journey. I took on the role of CEO in a field entirely unfamiliar to me.

Why? Well, the primary reason was the people—working alongside David Silver, a longtime admiration of mine was a dream come true. Collaborating with other exceptionally talented individuals, such as Yael Gold Zamir, Shahar Rosentraub and Alex Bronstein.

The other appeal for me was the company’s mission.

The idea that I can influence the lives of so many women and couples struggling with fertility issues, increasing their chances of having a child was something I couldn’t resist.

It was a rollercoaster of highs and lows.

One day, we were soaring after securing a major contract with a fertility clinic chain, thanks to the relentless efforts of Karan Kalra, or achieving another milestone with a publication led by Ilan Tur-Kaspa, MD and Talia Aviram.

The next day, we faced setbacks, whether it was a rejection from a prominent VC or falling short of the efficacy targets for a new product.

I learned that doing good is not enough. Monetization is key. Validation is key. KOL’s are key. Talent is key. Knowing your field inside out is key.

I want to extend my best wishes to the R&D team, who have found a new home to continue their growth.

I am confident that under Rhea's guidance, Embryonics' products will play a pivotal role in helping millions of couples worldwide realize their dream of having a child.

And thanks to all that were involved and gave their heart and soul to this mission. Yael Gold Zamir, David Silver, Alex Bronstein, Shahar Rosentraub, Enny Silver, Michael Bronstein, Elad Bibi-Aviv, Avi Naider, Daniel Fordham, Gilad Rave, Efrat Shachor (Perl), Avital L. Polsky, Oriel Perl, Ariel Menche, Adi Weinberger, Talia Aviram, Yotam Wolf, Avigail Gershenfeld, Karan Kalra, Yulia Gamboa-Garcia, Dana Katzman, Gitty Mor, Mary Perlowitz, Shir Marom, Ilan Tur-Kaspa, MD, Ilan Atias, Shir Ben Bassat, Jonathan Irom, Gadi Veinrib

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Tal Landman
Tal Landman, photo 1
Tal Landman, photo 2
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Location

Tel Aviv-Yafo, Tel Aviv, Israel