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Thiago Carvalho
Founder at Deer Designer
Professional Background
Thiago Carvalho is a seasoned creative professional with a diverse and rich background in graphic design and marketing. With extensive experience in the media sector, Thiago has honed his skills by working with prestigious organizations such as the Daily Mail, Metro.co.uk, and MailOnline. His career is highlighted by his role as Head of Creative at Daily Mail, where he led a team in the development of compelling campaigns for globally recognized brands including Coca-Cola, Samsung, Canon, Red Bull, and Starbucks. These experiences have equipped Thiago with a unique perspective on how to leverage design to create impactful messages and engage audiences effectively.
In response to the often frustrating experience businesses face when seeking design services, Thiago founded Deer Designer, a company dedicated to providing affordable graphic design solutions to startups and small businesses. Recognizing that freelancers can sometimes be erratic and challenging to coordinate with, Thiago's innovative approach allows companies to 'rent' a dedicated designer for a flat monthly fee. This model not only simplifies access to quality design but also provides peace of mind, allowing clients to focus on growing their business while having professional design support on hand.
Education and Achievements
Thiago's educational background reflects his commitment to excellence in his field. He graduated from Colégio Universitário in Santos before furthering his expertise by completing an MBA in Marketing Management from ESAMC. This combination of technical and strategic education has empowered him to blend creativity with business acumen. Thiago also holds a Bachelor's Degree in Information Technology from the Faculdade de Tecnologia de São Paulo, which provides him with a strong foundation in technology—skills that are increasingly relevant in today’s digitized design landscape.
Thiago has not only excelled in established companies but has also made a mark as an entrepreneur. He founded Guia Cristao in Santos, Brazil, and Design Arena, showcasing his ability to identify opportunities and build successful ventures from the ground up.
Notable Achievements
- Founder of Deer Designer: Launched in pursuit of providing accessible design services that empower startups and small businesses, allowing them to compete effectively in their local markets.
- Head of Creative at Daily Mail: Oversaw creative direction and campaign strategy for high-profile clients, which solidified his reputation within the design and marketing community.
- Commercial Designer at Metro Newspaper UK: Developed engaging visual content that bolstered the newspaper's branding and market presence.
- Product Manager at GIMO: Fused his design and marketing knowledge to successfully manage product development from conceptualization to execution.
- Senior Digital Designer at Betclic Group: Created user-centered designs that enhanced digital experiences and engagement rates.
Through these roles, Thiago has shown an unwavering dedication to not only enhancing brand visibility through design but also contributing positively to the local business landscape. His approach has made him a sought-after name in the design community, and his innovative business model through Deer Designer is particularly noteworthy. It demonstrates a clear understanding of current market needs and a willingness to adapt traditional business structures to better serve clients, ensuring a win-win scenario in a competitive marketplace.
