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Tiffany Xingyu Wang
Founder | Forbes Most Entrepreneurial CMO | World Economic Forum YGL
Professional Background
Tiffany Xingyu Wang is an accomplished entrepreneur, thought leader, and advocate for digital trust and safety with a track record that speaks volumes about her capabilities and contributions to the tech industry. As the founder of a stealth startup, Tiffany is at the forefront of innovation, constantly pushing the boundaries of what is possible in the tech landscape. Her role as President and co-founder of the Oasis Consortium is particularly noteworthy; she has been a trailblazer in developing the first-ever user safety standards for Web3, a critical advancement in the field of digital governance. Her efforts have not gone unnoticed, as she has been featured in prestigious publications such as TIME, MIT Technology Review, AdWeek, Forbes, among others, solidifying her position as a leading voice in digital trust and safety.
With a wealth of experience spanning various sectors, Tiffany has earned accolades such as Forbes' Most Entrepreneurial CMO and AdWeek's B2B Innovator. Her strategic leadership was instrumental in the growth of Spectrum Labs, where she guided the company from seed stage to Series B, showcasing her exceptional ability to scale businesses effectively. Similarly, during her tenure at OpenWeb, which achieved a valuation of $1.5 billion by the time of her exit, Tiffany played a significant role in transforming the platform into a robust enterprise before shifting her focus to her current venture, Songsheet AI.
In addition to her entrepreneurial endeavors, Tiffany has made significant contributions to various organizations, including her role as a non-resident fellow at the Atlantic Council and as a Young Global Leader at the World Economic Forum. These affiliations highlight her commitment to driving forward-thinking policies and practices within the global community. Her expertise in digital trust and safety, combined with her leadership credentials, positions her as a key influencer in shaping the future of technology.
Education and Achievements
Tiffany's educational background is as impressive as her professional achievements. She holds a Bachelor of Laws (LL.B.) from Fudan University in Shanghai, where her exemplary performance earned her a spot on the Dean's List. Her quest for knowledge continued at Sciences Po in Paris, where she pursued a Master's in International Finance with a focus on Energy Project Financing and African Studies. Tiffany further enhanced her analytical capabilities by completing an MBA with a concentration in Statistics at the Wharton School, one of the leading business schools globally.
In her pursuit of knowledge, Tiffany also undertook studies at the Harvard Kennedy School, focusing on Global Leadership and Public Policy. Her diverse educational experiences have equipped her with a multifaceted understanding of the intersection between law, finance, and technology. Tiffany is also a certified wine professional, having completed WSET II and WSET III programs at Ecole des Vins et Spiritueux and Napa Valley Wine Academy, affirming her dedication to continuous learning across various domains.
Notable Achievements
Tiffany's journey is marked by a number of notable achievements, including:
- Founder of the Oasis Consortium: Under her leadership, the Oasis Consortium launched groundbreaking user safety standards specifically tailored for Web3, demonstrating her commitment to advancing digital safety.
- Recognition in Major Publications: Her insights and leadership have been featured in significant media outlets, enriching the discourse around technology and safety.
- Patents in Machine Learning: Tiffany holds two USPTO patents related to machine learning in advertising, a testament to her innovative mindset and contributions to the tech ecosystem.
- Multiple High-Level Advisory Roles: From advising startups to participating in the governance of established tech companies, Tiffany has leveraged her expertise across various advisory boards including at Ketch, ThriveDX, and Nodle.
- Leadership in Not-for-Profit Organizations: Tiffany served as a board member for the Ad Council, reflecting her commitment to using her skills for social good.
As she continues to explore new ventures and expand her impact, Tiffany Xingyu Wang is undoubtedly a leading figure in the tech industry, advocating for a safe and ethical future in digital interactions.
Highlights
Let’s rethink “brand safety” as “brand alignment.”
Last week, I took a mini family vacation, showing my one-year-old the ocean, paddleboarding, and the wonders of blooming flowers. Seeing the world through his eyes? Pure magic.
But then, reality hit. Marty from Digiday – a trusted adtech reporter – called in for commentary on Adalytics’ brand safety report, and a few texts buzzed in from my allies at holding companies about GARM’s shutdown. These issues are too big to ignore. It made me wonder: what kind of world do I want to build for him?
⛵️ Advertisers fund the internet, but navigating the adtech lumascape feels like a twisted escape room—complex and obscure. Advertisers deserve better tooling.
🦾 Technology should uplift us, not trap us. AI is a tool, not the goal. The dual-goal is elevating ROAS while dodging moral pitfalls. So, forget outdated blocklists.
🧠 Let’s rethink “brand safety” as “brand alignment.” Safety is for users; alignment is for brands. The choice between reach and safety shall no longer be a trade off, but a factor of alignment. Trade-off hurts ROAS, but alignment elevates ROAS.
The world we want is one where technology truly enriches lives and advertisers feel empowered to drive that change. Let’s make it happen.
⏭️ I’m tackling this through my stealth startup and Oasis Consortium. If you want to chat, reach out. Let’s do this.
Marty’s article with my commentary along with other leaders’: https://lnkd.in/gpD3nDcK
#advertising #brandsafety #ai #WFA
In summer's warm embrace, San Francisco gleams, Where fog and sun dance in golden beams. TrustCon calls, A beacon in the Bay, Drawing friends and allies to gather and sway.
💌A few old friends and industry allies want to catch up, so here it is:
I host a last-minute gathering this Wednesday, July 24, from 1:15-3:15pm at The Battery.
Come have a beer, get caffeinated and enjoy some californian farm-to-table. DM if you want to join us!
#trustandsafety #trustcon #friendship
