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Tim Avila
Senior Vice President, Marketing at Carbon
Professional Background
Tim Avila is an accomplished product and marketing leader with a passion for driving growth in the technology and software sectors. With a robust career that spans over a decade, Tim has consistently demonstrated his ability to scale businesses and enhance their market presence through innovative marketing strategies. His extensive background encompasses pivotal roles at some of the most prominent organizations in the advertising and technology industries, including Carbon, BrightRoll, Yahoo, and Intellimize.
At Carbon, Tim has proved instrumental in his role as the Senior Vice President of Marketing, where he has showcased his exceptional leadership and strategic thinking by overseeing product marketing initiatives and driving growth strategies that resonate with national advertisers. Before assuming the senior vice presidency, he served in several key positions at Carbon, including Vice President of Marketing and Vice President of Industry and Product Marketing. His deep expertise in taking software and technology to market has made him a recognized figure in the field.
Prior to his impactful tenure at Carbon, Tim also played a crucial role at BrightRoll, where he was a Senior Vice President of Marketing. His efforts led to the successful acquisition of BrightRoll by Yahoo, which is a testament to his strong marketing leadership and vision. Tim’s experience doesn’t just stop there, as he has also held notable positions at Yahoo, including Vice President of Marketing, where he directed comprehensive marketing strategies that propelled the company’s growth trajectory during a pivotal time in the digital advertising space.
Additionally, Tim’s startup experience extends to his role at Intellimize, where he served as Vice President of Marketing and Business Development. Here, he was at the forefront of scaling product marketing efforts which significantly contributed to the company's growth and market penetration. His career is further distinguished by his role as a Principal at Avila Consulting, allowing him to influence and mentor early-stage startups on effective marketing practices.
Tim’s marketing acumen encompasses broad aspects of growth marketing, including demand generation, branding, and product marketing. He has a proven track record of developing and executing innovative marketing strategies tailored to meet the unique needs of national advertisers and the ad tech landscape.
Education and Achievements
Tim Avila’s educational background lays a solid foundation for his successful career in marketing and product management. He holds a Bachelor of Science (BS) in Marketing, as well as an MBA, both from Santa Clara University. This dual focus on undergraduate and advanced business education has equipped him with a firm understanding of marketing principles and business strategies, which he applies to his professional endeavors.
Throughout his career, Tim has not only contributed to the growth of the companies he has worked with but has also played a role as a seed investor at Narrative I/O, demonstrating his commitment to supporting innovation within the tech industry. His involvement in various capacities across organizations has made him well-versed in the intricacies of marketing dynamics, both on an operational level and strategic level.
Tim balances his professional pursuits with a commitment to family, having emphasized the importance of family travel, which reflects his values beyond the corporate sphere.
Achievements
Tim Avila is a recognized leader in product marketing and growth strategies with notable achievements in scaling marketing operations and driving market share for several influential tech organizations. Some of his key achievements include:
- Successfully leading the marketing efforts that culminated in the acquisition of BrightRoll by Yahoo, showcasing his ability to navigate complex market dynamics.
- Spearheading the development of comprehensive marketing strategies at Carbon that have significantly driven growth and enhanced the company’s market visibility.
- Demonstrating a strong understanding of the ever-evolving digital landscape, allowing for the effective implementation of growth marketing strategies that resonate with national advertisers and improve overall brand engagement.
In his continuous pursuit of excellence in marketing and product strategy, Tim Avila remains a sought-after leader in the tech industry, bringing a wealth of experience and insight to any organization he associates with.
