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Tracey Solomon

Chief Snacking Officer

Tracey Solomon is the founder and owner of Flatbush Granola Company, a Brooklyn-based business that produces artisanal granola blends.15 Originally from Canada, Solomon moved to New York City in 2000 and later settled in Brooklyn in 2006.3

Before starting Flatbush Granola, Solomon had a successful career in marketing and communications. She worked as a consultant for start-ups and established businesses, helping shape their marketing strategies.1 Solomon also co-founded Hoseanna.com, an automated delivery service for pantyhose and other essentials, with her childhood friend Katrina Carroll-Foster.24

Solomon's entrepreneurial journey with Flatbush Granola began in late 2019 when her best friend encouraged her to turn her homemade granola into a business.1 The company offers various granola flavors inspired by Brooklyn's diverse cultures, including Cranberry Classic, Chai Time, Fall Back, and Say Olé!13

In addition to granola, Flatbush Granola Company has expanded to produce candles named after Brooklyn neighborhoods, further celebrating the borough's unique characteristics.3

Solomon's background as a serial entrepreneur and her experience in brand strategy have contributed to her success in building and growing Flatbush Granola Company, even during challenging times such as the COVID-19 pandemic.1

Highlights

Flatbush Granola Company: Cranberry Classic
Flatbush Granola Company: Cranberry Classic
Flatbush Granola Company - Brooklyn Made Store
Our Story - Flatbush Granola Company
Our Story - Flatbush Granola Company
Flatbush Granola Company
Flatbush Granola Company
Feb 17 · newyorkmakers.com
Tracey Solomon: Building a Granola Brand Amidst a Pandemic
Oct 28 · essence.com
Rising Stars: Meet Co-Founder of Hoseanna.com Tracey Solomon

Related Questions

What inspired Tracey Solomon to transition from marketing to granola-making?
How did the pandemic impact the launch of Flatbush Granola Company?
What are the unique flavors of granola offered by Flatbush Granola Company?
How did Tracey Solomon's background in marketing influence her approach to branding Flatbush Granola?
What challenges did Tracey Solomon face when starting Flatbush Granola Company?
Tracey Solomon
Tracey Solomon, photo 1
Tracey Solomon, photo 2
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Location

Brooklyn, New York, United States