Sign In

Tusar Barik

Marketing Lead, Agency and Channel Partnership at LinkedIn

Tusar Barik is currently the Senior Vice President of Marketing for The New York Times Advertising.3 He has a long and distinguished career in marketing and advertising, with a focus on digital strategies and agency partnerships.

Career Progression at LinkedIn

Tusar has held several positions at LinkedIn:

  1. Marketing Lead, Agency and Channel Partnership (September 2017 - July 2021)1
  2. Director, Agency and Partner Marketing (July 2021 - September 2023)1
  3. Senior Director of Marketing for LinkedIn Marketing Solutions (September 2023 - Present)1

Professional Experience

Before joining LinkedIn, Tusar's career included:

  • Director of Product Marketing & Sales Strategy at Tremor Video (2013-2017)1
  • Co-founder and Managing Director at Maiden Media Group (2009-2013)1
  • Strategic Account Manager at Mediaplex (2009-2010)1
  • Business Technology Consultant at Deloitte Consulting (2008-2009)1

Education and Skills

Tusar holds a Bachelor's Degree in Finance, Marketing, Media & Technology from New York University's Leonard N. Stern School of Business.1 He is known for his expertise in strategy, consulting, branding, digital marketing, social media, and advertising.1

Additional Roles and Recognitions

  • Advisor for Reveal Mobile (2019 - Present)1
  • Former IAB B2B Committee Co-chair (2018-2019)1
  • Recipient of the 2019 IAB Service Excellence Award1

Tusar is described as a diligent and well-rounded manager with excellent attention to detail and a positive attitude.1 He is also known for his interest in Formula 1 racing.24

Highlights

Jul 2 · The Drum
Why Oscar-winning filmmaker Ben Proudfoot made a B2B marketing documentary - The Drum
Why Oscar-winning filmmaker Ben Proudfoot made a B2B marketing documentary - The Drum
Jun 20 · Variety
Industry Insiders Talk Generating Culture, Finding Humor in Advertising and the Future of Marketing at Variety Cannes Lions Studio - Variety
Industry Insiders Talk Generating Culture, Finding Humor in Advertising and the Future of Marketing
May 25 · facebook.com
IAB - Tusar Barik, Marketing Lead, Agency and Channel... - Facebook

Related Questions

What are some of Tusar Barik's most notable achievements at LinkedIn?
How has Tusar Barik's career evolved over the years?
What specific strategies has Tusar Barik implemented in his role at LinkedIn?
Can you share any insights from Tusar Barik's posts on LinkedIn?
What makes Tusar Barik's approach to marketing unique?
Tusar Barik
Tusar Barik, photo 1
Tusar Barik, photo 2
Add to my network

Location

United States