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Tusar Barik
Sr. Director of Marketing for LinkedIn Marketing Solutions
Tusar Barik is a seasoned marketing professional currently serving as the Senior Director of Marketing for LinkedIn Marketing Solutions, a position he assumed in September 2023.12 Based in the New York City Metropolitan Area, Tusar has extensive experience in strategy, consulting, branding, digital marketing, social media, and advertising.1
Throughout his career at LinkedIn, Tusar has held several key positions:
- Senior Director of Marketing (September 2023 - Present)
- Director of Agency and Partner Marketing (July 2021 - September 2023)
- Marketing Lead for Agency and Channel Partnerships (September 2017 - July 2021)1
Prior to LinkedIn, Tusar worked in various marketing leadership roles, including:
- Director of Product Marketing & Sales Strategy at Tremor Video
- Managing Director and Co-founder at Maiden Media Group
- Strategic Account Manager at Mediaplex
- Business Technology Consultant at Deloitte Consulting1
Tusar holds a Bachelor's Degree in Finance, Marketing, Media & Technology from New York University's Leonard N. Stern School of Business.1 He has also earned several certifications, including LinkedIn Marketing Solutions Fundamentals, and was awarded the 2019 IAB Service Excellence Award for his contributions to the industry.1
Known for his expertise in connecting brands with customers through innovative marketing strategies, Tusar has also served as an advisor for Reveal Mobile and co-chaired the IAB B2B Committee.12
It's worth noting that as of December 19, 2024, Tusar announced his decision to leave LinkedIn at the end of that year, marking the conclusion of his tenure at the company.3
Highlights
Got to spend this week in Las Vegas with some pretty great people.
At LinkedIn, our Fiscal Year starts in July. We came together this past week from around the world to teach and learn from one another about how we (and our customers) can become #FutureReady. Energized and excited about what's to come!
Super proud of all the great work the team produced for our LinkedIn for Marketing team at Sales Kickoff.
#SK25
Had a great session last week with Nicholas Mercurio and Vida M Cornelious on What's Critical for Modern B2B Marketing Success? Watch the replay here: https://lnkd.in/gvXBhyFe
