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Tyler Perry

Co-CEO at Mission North

Tyler Perry is a skilled professional with over 20 years of experience in providing strategic counsel to startups and renowned brands. She is passionate about storytelling and excels in showcasing companies that are revolutionizing various industries. Tyler serves as the Co-CEO at Mission North, overseeing product strategy, and integration efforts. She is a versatile specialist, managing Fintech, Future of Work, and Life Sciences practices, and has collaborated with prominent brands like Betterment, Ginkgo Bioworks, L'Oreal, Braintree, Venmo, and Flatiron School.

In her earlier career, Tyler focused on assisting emerging fashion, lifestyle, and retail businesses in brand building and consumer acquisition. She began her public relations journey during the dotcom era, later transitioning briefly to work as a hedge fund analyst. At Mission North, she proudly leads the Williams College group and balances her professional life with the adventures of her two lively boys and her pug, Tater Tot ('Tots'). Tyler's areas of expertise span corporate positioning, crisis communications, financial communications, content marketing strategies, integrated marketing campaigns, new business development, P&L management, team building, brand development, and industry-specific knowledge in consumer services and tech, future of work, sustainability, fintech, marketing tech, biotech, life sciences, retail, fashion, and lifestyle PR.

Tyler Perry pursued her education at St. Catherine's School and received a BA in psychology and religion from Williams College. Throughout her career, she has been associated with various organizations such as YPO, Mission North, Greenstart, freelance marketing and PR consultancy, CompassPoint Partners, Fitzgerald Communications, and Town of Nantucket as a tennis instructor.

Tyler Perry
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Location

Greater New York City Area