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V. Azrikan

Digital Marketing Manager at Oracle

V. Azrikan is a seasoned digital marketing leader with over 9 years of hands-on experience in lead generation and eCommerce, specializing in various aspects including Paid Search (PPC), Display, Shopping Data Feeds, Mobile, Retargeting, LinkedIn/Facebook PPC, Search Engine Optimization (SEO), Conversion Optimization, Content Development, Link Building, and Project Management.

With a skill set that spans across Web Analytics, Paid Search (PPC), Ecommerce, Lead Generation, Search Engine Optimization (SEO), Display, Video, Shopping Feeds like Product Listing Ads (PLA) and Local Inventory Ads (LIA), Social Media Marketing (Facebook and LinkedIn), V. Azrikan is proficient in various digital marketing domains.

In the realm of Paid Search (PPC), V. Azrikan excels in areas such as Google Adwords, Bing AdCenter, Google Merchant Center, Data Feeds, Product Listing Ads, Local Inventory Ads, scope and budget analysis, market research, audience research, in-depth keywords research, ad copy creation, setup of conversion/call tracking/event tracking, conversion optimization, A/B testing, and mobile ads.

When it comes to Display/Video strategies, V. Azrikan demonstrates expertise in programmatic advertising, remarketing/retargeting, and contextual/placements to enhance digital marketing campaigns.

In the field of Search Engine Optimization (SEO), V. Azrikan's skills encompass local search management, NAP consistency, reputation management, keyword research, website analysis, on-page optimization, and off-page optimization which includes Link Building, Link Baiting, Link Analysis, and Bad Link Removal.

V. Azrikan pursued a Bachelor of Science degree in Computer Information Systems at DeVry University. Throughout V. Azrikan's career, notable positions held include Digital Marketing Manager at Oracle, Digital Marketing Manager (Ecommerce - Paid Search, Display, Video & Shopping Data Feeds) at Sears Hometown and Outlet Stores, Inc., Digital Marketing Manager at Direct Energy, Search Marketing Specialist at Pearson, and Marketing Manager at XciteStudio.

V. Azrikan
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Location

Wheeling, Illinois