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Vidhika Bansal

Behavioral Design Leader | Product Strategy & Research | UX Writing & Design | Speaker & Coach

Vidhika Bansal is a versatile professional with a diverse background in design thinking and brand strategy. Starting with interests in various fields as a child, she eventually found her passion in experience design. Leveraging her creativity, analytical skills, and background in psychology and business, Vidhika excels in leading teams to identify and address people's needs and frustrations through holistic solutions. Her expertise includes design strategy, UX & CX leadership, behavioral science, content design, service design, creative strategy, and more.

Highlights

Jul 8 · twitter

This is the cutest, and in many ways feels more like real impact than a lot of what's on resumes

Jul 8 · twitter

It's not too dissimilar from how people think they want more choices or more details when making decisions, but in actuality that tends to just result in information overload which then leaves people feeling even less sure of their decisions

Vidhika Bansal
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Location

United States