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Vlad Sharuda
Partnerships&Marketing - building an ecosystem for entrepreneurs
Vlad Sharuda is a seasoned marketing professional currently serving as the Chief Marketing Officer (CMO) at Osome, a cloud-based corporate services provider. He is based in Singapore but has also worked in London, where he has been instrumental in scaling Osome's revenue significantly. Here's a brief overview of his background and achievements:
Background and Education
- Education: Vlad Sharuda holds a Bachelor of Science in Economics from the State University — Higher School of Economics. He also completed the Digital Marketing: Disruptive Strategy Programme at the University of Oxford in 2022.1
- Languages: He is proficient in both English and Russian.1
Career Highlights
- Chief Marketing Officer at Osome: Since May 2020, Vlad has led Osome's marketing strategy, execution, and performance. He has successfully scaled revenue eight times while maintaining stable customer acquisition costs (CAC). His achievements include building a content machine that made Osome a category leader in organic visibility, growing performance marketing revenue nine times, and launching brand marketing initiatives that contributed to over 30% of new clients.1
- Previous Roles at Osome: Before becoming CMO, Vlad was the VP of Partnerships at Osome from May 2018 to May 2020. During this period, he built and scaled white-label and referral products, signed over 200 partners, and brought in significant revenue.1
- Other Notable Roles: Vlad has also worked as the Global Head of Online Marketing for ZEN Rooms, a hospitality startup, where he increased online marketing revenue three times in a year and a half. He was the founder of Opti Digital, a boutique marketing consultancy, and held roles in traveltech and fintech industries.1
Skills and Expertise
- Vlad specializes in market entry, marketing strategy, team building, strategic partnerships, online marketing, analytics, and marketing strategy. He is passionate about disrupting traditional industries with innovative solutions.1
Additional Activities
Highlights
Sep 22 · osome.com
Entrepreneurship as a Back up Plan, by Vlad Sharuda, Osome
