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Alexander Tibbets

Helping startups go to market

Alexander Tibbets is a seasoned marketing professional and entrepreneur with extensive experience in the tech industry. He is currently the Head of Marketing at Bito, an AI-powered development tools company founded in 2021.24 Tibbets has a diverse background in marketing, product development, and entrepreneurship:

  1. Co-founder of IFTTT (If This Then That), a popular automation platform, which he helped build from 2011 to 2021.3

  2. Held various leadership positions at IFTTT, including Director of Marketing and Senior Product Marketing Manager.3

  3. Worked as Director of Marketing at Livepeer, a decentralized video streaming network, from 2021 to 2022.3

  4. Served as Head of Marketing (Interim) at Parabola, a drag-and-drop automation platform, from November 2022 to May 2023.3

  5. Currently helps startups go to market, often in fractional or interim leadership roles, with a focus on media technology and developer tools.15

Tibbets studied Cinema and New Media at New York University's Tisch School of the Arts and Television and Film at the University of the Witwatersrand.13 He has received several honors and awards, including recognition for IFTTT as one of the World's Top 10 Most Innovative Companies in Productivity by FastCompany.3

His approach to marketing prioritizes understanding the audience, product development, storytelling, and growth strategies.3 Tibbets is based in the San Francisco Bay Area and continues to work with startups to help them launch, pivot, and grow their businesses.15

Highlights

Jan 21 · cbinsights.com
Bito - Products, Competitors, Financials, Employees ... - CB Insights
Jun 13 · leadiq.com
Bito Company Overview, Contact Details & Competitors | LeadIQ
Jan 1 · bito.com
BITO-Lagertechnik - Serving your since 1845
Jan 1 · read.cv
Alexander Tibbets - Read.cv
Oct 18 · proshares.com
BITO | Bitcoin ETF - ProShares
Jan 1 · bito.com
Company history - BITO
Mar 27 · The Outline
How to make money off America's love affair with fake news - The Outline
Oct 25 · Fast Company
How To Kill It In Business With Your Sibling Without Killing Each Other - Fast Company
Alexandra Tibbetts '99 | Columbia Business School
Alexandra Tibbetts '99 | Columbia Business School

Related Questions

What are Alexander Tibbets' key achievements at Bito?
How did Alexander Tibbets contribute to the growth of IFTTT?
What strategies did Alexander Tibbets use at Livepeer?
How does Alexander Tibbets approach go-to-market strategies for startups?
What challenges did Alexander Tibbets face at Parabola?
Alexander Tibbets
Alexander Tibbets, photo 1
Alexander Tibbets, photo 2
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Location

San Francisco Bay Area