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Alistair Schoonmaker
Co-Founder & Managing Director
Alistair Schoonmaker is the Co-Founder and Managing Director of Ultra Brand Studio, a creative agency he launched in 2020 during the COVID-19 lockdown.15 As the managing director, Schoonmaker's role involves overseeing various aspects of the business, including the company's culture, direction, talent management, and client relationships.1
Career Background
Before founding Ultra Brand Studio, Schoonmaker held executive positions at several top advertising agencies.5 His experience in the creative industry has been extensive, focusing on creating environments where clients, creatives, and businesses can produce their best and most effective work.4
Ultra Brand Studio
Ultra Brand Studio is a new creative shop that Schoonmaker co-founded with creative duo Will Battersby and Matt Bennett.1 The agency was born out of a desire to work with more agility and less constraint from the costly infrastructure and processes typically associated with large network agencies.1
Approach and Philosophy
Schoonmaker is known for his focus on:
- Speed in campaign delivery and innovative thinking
- Valuing experienced talent regardless of age or background
- Emphasizing hyper-authenticity in brand communication1
He believes in the importance of building a creative company where good ideas and people can thrive, working with like-minded brands, and applying the team's beliefs and sensibilities to shape Ultra's identity and output.1
Industry Recognition
Schoonmaker is recognized in the advertising and branding industry, having been featured in publications like Transform magazine and Creativebrief.34 He has also shared insights on Super Bowl advertisements, demonstrating his expertise in high-profile marketing campaigns.2
Highlights
Cheers Medium for the chat. Wild Ultra Brand Studio started 4 years ago during a Covid lockdown. We've learnt a ton and this epic team keeps growing.
https://lnkd.in/ex-V6g37
Matt Bennett William Battersby Nick Townsend Mal S. Jen McColl Naomi Berrio-Allen Stefan Dezou Meaghan Barone Eden Turner CJ J.
Angel off the pitch, Devil on it. This one was pretty damn epic.
Another football drop with the Nike EMEA crew. Shout out to them and the Ultras on it Matt Bennett, William Battersby, Meaghan Barone, Nick Townsend, CJ J., Stefan Dezou, Jennifer Gillen (she/her), Mal S.
https://lnkd.in/eQuEkp-p
Shout out to a killer creation crew: Crowns & Owls @thereids @coffeeandtv Wave Studios London Killer Crab Men @connorcampbellstudio
