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Caroline Bassac

Strategic Social Media Consultant

Caroline Bassac is a passionate individual with a keen interest in interactive communication and increasing brand visibility and reach.

She believes that online communication is not just about showcasing oneself but about listening, engaging, and building trusting relationships.

Caroline specializes in social media planning and management, web content creation, competitive analysis, strategic positioning, communication campaigns, SEO, and design.

With a background in commercialization techniques, management, marketing, communication, and finance from Institut Universitaire de Technologie and a Master's in Organizational Communication from Institut d'Administration des Entreprises, she is well-equipped for her roles.

Caroline Bassac currently serves as the CEO and founder of Ivylista and has previous experience as a Youtube lifestyle creator, social media manager, brand development manager, and consultant in social media strategy.

She excels in managing social media platforms, creating engaging content, analyzing competitors, strategizing brand positioning, executing communication campaigns, optimizing SEO practices, and designing visually appealing materials.

Caroline emphasizes the potential for businesses to significantly boost their online presence through social media and encourages hiring a freelance community manager for this purpose.

With a track record of roles at organizations such as Beauté Active, Freelance PR, Atomic Digital Marketing, Kryzalid, and Kaliko, Caroline brings a wealth of experience to the table.

Caroline Bassac
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