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Elias Rubel

Marketing Advisor @Dropbox, @Loom - Accelerating Growth for B2B Companies

Eli Rubel is the CEO of Matter Made, a company that excels in driving growth for organizations such as Dropbox, Hopin, G2, Calm for Business, Loom, and Productboard, among others, by implementing top-notch Go-To-Market and Demand Gen strategies.

Specializing in B2B clients, Eli has worked with both post-IPO enterprises and rapidly expanding startups, often supported by renowned venture capital firms like Sequoia Capital, True Ventures, and NEA.

His expertise spans from high-velocity digital campaigns to Account Based Marketing (ABM) programs, persona-centric messaging & positioning, Product Led Growth Initiatives, and comprehensive funnel conversion rate optimization.

In the past, Eli successfully managed the acquisition of a SaaS business in 2014, followed by owning an eCommerce company that experienced a remarkable 498% revenue growth within the initial 12 months.

An entrepreneur with diverse interests, Eli owns a motorcycle shop in California and represented Team USA at the 2018 World Rowing Coastal Championships, achieving a notable 15th world ranking for Mi2x.

Academically, Eli Rubel studied Leadership and Strategy at HBX, Harvard Business School, further enriching his professional acumen.

His remarkable career includes roles such as CEO at Matter Made, LP at Tribe Capital, Marketing Advisor at G2, Investor at Endgame, LP at Offline Ventures, Marketing Advisor at Hopin, Loom, Productboard, Codecov, and Dropbox, as well as CEO (Acquired by FPX) at Glider.

Eli Rubel's dedication to innovation and growth, coupled with his broad expertise in marketing and business development, positions him as a prominent figure in the industry.

Highlights

Oct 31 · Forbes
Matter Made CEO Talks Post-Pandemic Marketing, Millennials, And Future Trends - Forbes
Matter Made CEO Talks Post-Pandemic Marketing, Millennials, And Future Trends - Forbes
Oct 31 · Forbes
Matter Made CEO Talks Post-Pandemic Marketing, Millennials, And ... - Forbes
Matter Made CEO Talks Post-Pandemic Marketing, Millennials, And ... - Forbes
Elias Rubel
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Location

San Francisco, California, United States