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Jeremy Parker

Jeremy Parker is a serial entrepreneur and the founder of Swag Space, a subsidiary of Custom Ink.1 He is best known for co-founding and serving as the CEO of Swag.com, which was acquired by Custom Ink in November 2021.12

Parker graduated from Boston University in 2007 with a degree in film production.12 During his junior year, he won the Audience Award at the 2006 Vail Film Festival for his feature-length documentary.1

After college, Parker's career path included:

  1. Establishing a creative Promotional Product Division under MV Sport.1
  2. Co-founding an eCommerce platform for distributing promotion codes through social media influencers, which was later acquired by a publicly traded company.1
  3. Co-founding Swag.com in 2016, which became a leading platform for businesses to purchase and distribute quality promotional products.1

Under Parker's leadership, Swag.com experienced rapid growth:

  • It was listed as #218 on the Inc 500 list of fastest-growing private companies in 2020 and #368 in 2021.1
  • The company worked with over 5,000 clients, including major tech giants like Facebook, Google, Amazon, Apple, Netflix, Spotify, and TikTok.1
  • Swag.com generated approximately $40 million in revenue annually before its acquisition.

Parker was named to Crain's NY 40 under 40 in the Class of 2020.1 Currently, he is incubating a new venture called Swag Space under Custom Ink, aiming to build a Universal Swag Platform for various businesses and entrepreneurs.1

Highlights

Feb 28 · linkedin

Excited to be leading a Workshop with ShirtLab. If you are a Promo Distributor, Screen Printer, Party Planner, Designer, Branding Agency, or someone who wants to get into the swag industry. Sign up!

Dec 14 · linkedin

Last week I stepped away as the CEO of Swag.com, the company I cofounded with Josh Orbach 8 years ago.  Geeta Arora, our Chief Customer Officer, will be leading the team.  She is amazing and I have so much confidence that she will take the company to the next level. 

I feel really proud of what we have accomplished over the past 8 years.  Josh and I started the business in January 2016 in his apartment building’s lounge room.  We would buy thousands of samples to test and would lay them on the pool table.  When anyone would come in to play pool, we would need to remove the samples and pack them up.  This happened 5 times a day.  Not the best situation.  Ultimately we would get a small, no window, two person office at WeWork Times Square.  We felt like we made it.  So proud to have our company logo on the door. Fast forward five and a half years later, and in November 2021, we were acquired by Custom Ink. 

Since we've started we have done nearly $150 Million in sales.  It's wild to write that out. 

When you start a business you are by default the head of the company and every department.  You need to be doing everything to get it off the ground.  As the business scales, your job as CEO changes.  More team members and people management.  It's a completely different job. 

What I've realized is that I love building things and being an Entrepreneur.  I love creating something out of nothing.  I love taking it from 0 to 1. 

With that in mind, I am excited to announce what I'll be working on next. 

I am now incubating a new business under Custom Ink.  It's called Swag Space (https://swag.space) and we are building the Universal Swag Platform.  Our goal is to enable Promo Distributors, Event Planners, Print Shops, Branding Agencies, Wedding Planners, or entrepreneurs to easily sell swag.  Swag Space will be the universal end-to-end swag platform to power both the front-end experience and operations and allow these business owners to really focus on their customer relationships instead.  Here is some press that discusses the upcoming launch!

https://lnkd.in/eqM26tsF

I want to thank Marc Katz and the entire Custom Ink family.  I'm excited to continue to work with you all.   I want to thank the entire Swag.com team!  You all have made Swag.com the success that it is.  I want to congratulate Geeta on her new role.  I have so much confidence in you and the entire Swag.com team.  I know Swag.com will be in great hands and I can't wait for all of the things that we are going to accomplish in the years ahead.

Related Questions

What inspired Jeremy Parker to transition from documentary filmmaking to entrepreneurship?
How did Swag.com manage to secure major clients like Facebook and Google?
What are the key features of Swag Space that differentiate it from other promotional product platforms?
How did Jeremy Parker's background in film production influence his entrepreneurial ventures?
What challenges did Jeremy Parker face when founding Swag.com, and how did he overcome them?
Jeremy Parker
Jeremy Parker, photo 1
Jeremy Parker, photo 2
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Location

Miami Beach, Florida, United States