Sign In

Jesse Reed

Partner at Order and co-founder of Standards Manual

Jesse Reed is a partner at Order, a Brooklyn-based design office specializing in brand identity systems.35 He co-founded Order with Hamish Smyth in 2017 after leaving their positions as associate partners at Pentagram's New York office.12

Reed's career highlights include:

  1. Co-founding Standards Manual, an independent publishing imprint, in 2014.2
  2. Co-founding Standards, a web-based guidelines tool, in 2021.1
  3. Launching Order Type Foundry in 2021.3
  4. Working on projects for clients such as Mastercard, Hillary Clinton, New York University, and the Department of Transportation while at Pentagram.2
  5. At Order, working with clients including Kickstarter, Adidas, Floyd Furniture, and Shake Shack.2

Originally from Youngstown, Ohio, Reed graduated from The University of Cincinnati.35 He has taught at The University of Cincinnati and Parsons School of Design.5

Recently, Reed announced the launch of Herman Miller's new brand, which Order worked on as a design partner.4 His approach to design is described as research-based, systematic, and practical, with a focus on grids and structure.1

Highlights

Oct 3 · creativeboom.com
Order's Jesse Reed on launching your own design agency and ...
Order's Jesse Reed on launching your own design agency and ...
Sep 4 · twitter
Jul 3 · youtube.com
Everything in Order with: Jesse Reed - YouTube
Everything in Order with: Jesse Reed - YouTube
Mar 1 · spaces.is
Interview with Jesse Reed, Graphic Designer at Order / Standards ...
Interview with Jesse Reed, Graphic Designer at Order / Standards ...
Jan 1 · clarityconf.com
Jesse Reed · People - Clarity
Jesse Reed · People - Clarity

Related Questions

What inspired Jesse Reed to leave Pentagram and start Order?
How did the Standards Manual project evolve into Order?
What are some notable projects Jesse Reed has worked on at Order?
How does Order's approach to brand identity differ from other design firms?
What role did Kickstarter play in the launch of Order?
Jesse Reed
Jesse Reed, photo 1
Jesse Reed, photo 2
Add to my network

Location

Brooklyn, New York