Sign In

Kylan Lundeen

Chief Marketing Officer at Qualtrics

Kylan Lundeen is the Chief Marketing Officer at Qualtrics, a software-as-a-service company that provides an insight platform for collecting and analyzing data.3 He joined Qualtrics in 2012 and has played a significant role in the company's growth, helping to increase revenue by up to 50% per year.25

Lundeen holds a Bachelor of Science from Brigham Young University and an MBA from Stanford University Graduate School of Business.14 Prior to joining Qualtrics, he worked in Turnaround & Restructuring Services at DVC.4

At Qualtrics, Lundeen has been instrumental in expanding the company's client base from 3,400 to over 8,500 clients in under five years.1 He has also been involved in strategic marketing initiatives, enhancing the company's brand presence, and contributing to its overall growth.

Lundeen's approach to marketing focuses on growth rather than traditional marketing alone. He believes that understanding growth mechanisms is crucial for effective marketing and influencing people to take action.5

In addition to his professional achievements, Lundeen is known for his innovative marketing strategies, including creating a new category for Qualtrics and adapting to the challenges of competing with the entertainment industry for audience attention.5

Highlights

Kylan Lundeen Email Address (Qualtrics International)
Oct 14 · qualtrics.com
Kylan Lundeen - XM Innovation 2021 - Qualtrics
Kylan Lundeen - XM Innovation 2021 - Qualtrics
Jul 6 · Business Wire
Qualtrics Launches “Irreverent” Film Series on XM+ - Business Wire
Mar 15 · MarTech Series
Qualtrics Honors Brands Delivering Personalized Experiences Through 2021 - MarTech Series
Jun 2 · alistdaily.com
Being A Growth Team, Not A Marketing Team With Qualtrics' Kylan ...
Being A Growth Team, Not A Marketing Team With Qualtrics' Kylan ...
Kylan Lundeen | CCE 2019 - Constellation Research
Kylan Lundeen | CCE 2019 - Constellation Research
Mar 28 · happymr.com
Ep. 210 – Kylan Lundeen – How Qualtrics Used Culture to Create ...
Mar 28 · podcasts.apple.com
Ep. 210 – Kylan Lundeen – How Qualtrics Used ... - Apple Podcasts
Ep. 210 – Kylan Lundeen – How Qualtrics Used ... - Apple Podcasts

Related Questions

What strategies did Kylan Lundeen use to grow Qualtrics' client base?
How did Kylan Lundeen's experience at DVC influence his marketing approach at Qualtrics?
What were the key challenges Kylan Lundeen faced during his tenure at Qualtrics?
How did the acquisition by SAP impact Kylan Lundeen's role at Qualtrics?
What unique marketing initiatives has Kylan Lundeen implemented at Qualtrics?
Kylan Lundeen
Kylan Lundeen, photo 1
Kylan Lundeen, photo 2
Add to my network

Location

Provo, Utah, United States