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Meri Saarivirta
Creative at United Imaginations
Meri Saarivirta, also known as Meri Saarivirta-Bezus, is a creative professional currently working at United Imaginations FI.12 She is an experienced artist, copywriter, and music performer based in Helsinki, Finland.
Professional Background
Meri has a diverse background in the creative industry. Her professional experience includes:
- Copywriting: She has worked as a copywriter for TBWA, a prominent marketing and advertising agency.3
- Creative Work: Currently, she is employed at United Imaginations FI, where she started a new adventure in June 2022.2
Skills and Interests
Meri is known for her multifaceted talents and interests:
- Holistic Experiences: Her dream is to create holistic and influential experiences.1
- Emerging Technologies: She is particularly fascinated by the possibilities of virtual and augmented reality.1
- Creative Expression: As an artist and music performer, she has a passion for various forms of creative expression.
Professional Philosophy
Meri values the importance of a supportive work environment. While not directly attributed to her, it's worth noting that professionals in her network emphasize the significance of surrounding themselves with supportive colleagues.5
Achievements
Meri has been recognized for her work on notable projects:
- She was part of an "amazing team" that received congratulations for their work, possibly related to a Pride campaign (#vapausolla #pride).4
Meri Saarivirta-Bezus appears to be a versatile creative professional with a strong interest in innovative technologies and a commitment to creating impactful experiences in her work at United Imaginations FI.
Highlights
This year’s definitely coolest project so far is now live! We all should have the freedom to dress and to express ourselves how we want. Vapauden vaatekaappi (Wardrobe of freedom) is a virtually accessible safer space and a collection, where clothes don’t have a gender.
Tän vuoden tähän mennessä ehdottomasti siistein projekti on nyt livenä! Meillä kaikilla tulisi olla #vapausolla – pukeutua ja ilmaista itseämme juuri niin kuin haluamme. Vapauden vaatekaappi on virtuaalisesti saavutettava turvallisempi tila ja valikoima, jossa vaatteilla ei ole sukupuolta.
On ollut mahtavaa päästä mukaan luomaan ja toteuttamaan Zalandon ja Helsinki Priden pääyhteistyökumppanuutta yhdessä hienon tiimin kanssa. Kiitos meidän ihana Zalando-tiimi Aapeli Helkkula, Laura Kannela SEK-tiimi, Pride Helsinki -tiimi, Simelius & Simelius sekä meidän upeat esikuvat Tuure Boelius, Kelet, Kevin Koho ja Pehmee. Ensi viikolla juhlitaan rakkautta ja olemisen vaputta! ❤️🧡💛💚💙💜 🖤🤎🤍💗
Tsekkaa kampanjavideo / Campaign video: https://lnkd.in/dCAMA95
Markkinointi & Mainonta avaa artikkelissaan lisää projektin taustoja:
Poet, singer and civil-rights activist Maya Angelou put it wisely:
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
What would happen if advertisers stopped pursuing awareness and instead aimed to induce awe?
