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Mike Toppo

Vice President for Global Video Programming at CNN

Mike Toppo is a prominent leader known for his strategic development initiatives aimed at boosting growth within CNN's digital video content and programming operations.

During his tenure from 2011-2013, CNN's video starts witnessed a remarkable 40% growth, solidifying its position as a top contender in the realm of news video.

Toppo's professional journey revolves around managing VOD programming encompassing breaking news, network reporting, original productions, and sponsored content, while also spearheading audience growth strategies and enhancing CNN's utilization of analytics for content performance assessments and programming tactics.

He is credited with establishing CNN's pioneering digital war room, a collaborative space uniting teams from editing, research, business intelligence, and social departments to capitalize on real-time data for optimizing site performance and harnessing trending content.

Mike Toppo pursued a Bachelor of Science degree in Communications from Buffalo State University and has held various distinguished positions at CNN and Turner Broadcasting, including Vice President, Senior Editorial Director, Senior Director for News Operations and Production, Senior Executive Producer, Supervising Producer for News Production, and Producer.

His rich background in leading high-impact projects within the media sector showcases his expertise in driving innovation, fostering audience engagement, and maximizing content performance.

Highlights

An ad blocker for tragedies: How news sites handle content around sensitive stories - Nieman Journalism Lab at Harvard
Mar 12 · CNN
CNN Profiles - Michael Toppo - Vice President and Senior Editorial ... - CNN
CNN Profiles - Michael Toppo - Vice President and Senior Editorial ... - CNN
Mike Toppo
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Location

Atlanta, Georgia, United States