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Morgan Greco
Senior Vice President, Digital Business Development at A+E Networks | Digital Strategy | Streaming Content Monetization | Social Media | Learning and Education
Morgan Greco is a seasoned digital media executive with 15 years of experience in network TV and streaming businesses, specializing in driving monetization, growing audiences, streamlining operations, building brands, and scaling teams.
Currently serving as the Senior Vice President of Digital Business Development for A&E, HISTORY, Lifetime, LMN, and Biography, Morgan leads initiatives focused on developing and overseeing strategies for short-form digital video content across multiple distribution platforms, resulting in significant revenue growth over the years.
With a robust educational background that includes studies at Harvard Business School Executive Education, Penn State University, and New York University, Morgan has also held key positions at A+E Networks, Viacom, Karasch & Associates, and Abercrombie & Fitch Co., showcasing a diverse experience in digital marketing, SEO, social media, fan engagement, and business development.
Morgan's expertise spans across P&L oversight, revenue optimization, team management, fan engagement campaigns, branded content development, SEO maintenance, paid marketing, social media strategies, reporting capabilities, and negotiating business partnerships and contracts.
Throughout Morgan's career, significant achievements include a 20x revenue growth in short-form content monetization under their leadership at A+E Networks and spearheading learning initiatives by distributing video content to educational partners.
With a track record of success in digital media and a strong foundation in marketing and business development, Morgan Greco continues to drive innovation and growth in the ever-evolving landscape of network TV and streaming platforms.
Highlights
My team at A+E Networks is seeking a full-time remote Video Editor. Have a look at the JD below and let me know if you're interested or know someone who may be...
Big thank you to YouTube Canada for inviting me to speak on their Banff World Media Festival panel alongside Steven He to discuss maximizing the value of IP on YouTube. I had the best time in one of the most beautiful places I've ever been!
Thanks again to Stephanie Wilson Chapin, Alyssa Whited, Zaitoon Murji, Pat Atkins!
