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Ross Rich

CEO @ Accord | Driving *Execution Excellence* for Revenue Orgs 📈

Ross Rich is a dedicated team builder, sales enthusiast, and the CEO of Accord, a platform that aids revenue teams in achieving execution excellence in their sales processes.

Having faced challenges and inconsistencies while scaling the revenue team at Stripe, Ross founded Accord to address the need for consistency and excellence in deal execution and sales processes.

Accord focuses on enforcing standards of excellence by offering a deal execution platform that caters to revenue teams, ensuring flawless execution of various methodologies like Value Selling, Account Planning, and more.

The platform guarantees adoption of sales and onboarding processes by providing expertise, playbooks, customized criteria, and comprehensive training and support.

Ross is passionate about creating a culture of accountability and a unified approach for sales, onboarding, and customer success teams through Accord's platform, fostering consistent execution of strategies.

His journey with Accord has been shaped by a commitment to customer outcomes, refining the platform based on customer feedback and insights.

Ross Rich's educational background includes a Bachelor of Commerce degree from the University of Victoria, Y Combinator's YC W2020 program, and various coding and programming courses to enhance his skill set.

Prior to founding Accord, Ross held key roles at organizations like Stripe, Columbia Records, and other ventures, showcasing his diverse experience in sales, marketing, and management.

Ross's inspiration extends beyond the business realm, with notable books that have influenced his entrepreneurial journey, reflecting his multifaceted interests and personal growth.

Ross Rich
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Location

Toronto, Ontario, Canada