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Sarah Cunningham-Scharf
Enterprise Customer Success Lead @ Pulse - SaaS storyteller - Research junkie
Sarah Cunningham-Scharf is the Head of Customer Success at Great Question, based in Toronto, Canada.12 She has been working in Customer Success for over two years.23 Prior to her current role, Sarah led Customer Success at Pulse.qa.23 Before transitioning to Customer Success, she worked in content and field marketing roles and as a freelance journalist.23
In her role at Great Question, Sarah focuses on customer relationship development, internal process optimization, and scaling strategies.2 She interacts with customers, ensures customer feedback is part of product conversations, and streamlines customer engagement.2 Sarah reports to the CEO, manages customer communications, handles expansion revenue, and is responsible for customer advocacy.2 She believes that customer success should not be siloed and that the customer voice should be involved in all areas of the business.2
Before joining Great Question and Pulse, Sarah worked as a freelance business journalist and PR consultant, contributing to publications such as Canadian Underwriter, Maclean's, Marketing, Advisor's Edge, Canadian Insurance Top Broker, and Corporate Risk magazines.1 She also held roles at Auvik Networks Inc. as a Field Marketing Specialist and a Marketing Communications Specialist.1 Additionally, Sarah gained experience as a Communications Consultant at Molson Coors and as a Communications Intern at the Canadian Olympic Committee.1
Sarah attended Ryerson University from 2013 to 2017, earning a Bachelor of Journalism degree.1 She also holds certifications in Content Marketing and Inbound Marketing from HubSpot and HubSpot Academy, obtained in 2020.1
Highlights
Knowledge sharing and peer learning is one of the top ways I've learned to scale myself in the CS world.
Super flattered to be featured on Vitally.io's #customersuccess expert directory! 💙 Find more folks to follow and learn from in the link in the comments 👇
Here we go again! We're looking for an agile #csm who can wear multiple hats, manage relationships, and problem solve with some of the biggest logos in the world. Great Question is a true, fast-growing startup—and we're looking for folks keen to join the 🚀.
Know any rock star #customersuccessmanager open to new roles? Tag them below 👇
