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Tony Yang
Head of Growth at Mucker Capital | Cofounder & CEO at RevOptica | Fractional CMO & Marketing Consultant | Demand Gen | Growth Marketing | ABM | Marketing Operations / Revenue Operations
Tony Yang is a seasoned professional with nearly two decades of B2B marketing and sales experience in the SaaS industry. He is renowned as a growth expert, full-stack marketer, and go-to-market leader, having excelled in roles such as VP of Demand Generation & Marketing Operations at Mintigo and VP of Marketing at Qordoba.
Tony has a diverse skill set, having led teams in various domains including demand generation, product marketing, account-based marketing, product-led growth, sales development, and marketing operations. He has also served as a mentor to entrepreneurs in multiple startup accelerator programs, and currently holds the position of in-house Growth Advisor at Mucker Capital and MuckerLab.
In addition to his advisory roles, Tony operates as a fractional CMO and marketing advisor for early- to growth-stage startups. He is also the CEO & Cofounder of RevOptica, a platform specializing in buyer journey visualization and analytics for B2B go-to-market teams.
Tony Yang is a well-recognized figure in the B2B marketing landscape, having been a sought-after speaker at various conferences and industry events including MOPS-apalooza, GTM Summit, and RevSummit. He has also been acknowledged as a thought leader and influencer by receiving accolades such as 'Top 40 Demand Marketing Game Changers' by Heinz Marketing & Integrate.
Education-wise, Tony holds an MBA from USC Marshall School of Business, a Masters in Information Systems Management from Keller Graduate School of Management, and BA degrees in Economics and Chinese Studies from UC San Diego. He has also been affiliated with numerous organizations such as Growegy, Mucker Capital, and Pavilion, holding roles ranging from Advisor to Head of Growth.
With a rich professional background that includes experience in high-tech entrepreneurship, marketing, and consulting, Tony Yang embodies a versatile and accomplished profile in the B2B marketing sector.
As a sought-after professional, Tony Yang's expertise spans demand generation, product marketing, account-based marketing, and product-led growth. He is recognized for his leadership in marketing operations and revenue operations, making him a high-value asset to startups and established companies alike.
Highlights
Huge congrats to our portco AuditBoard on a monstrous $3B+ exit by Hg. Well done!
https://lnkd.in/gvWCgAbw
I was going back in Mucker Capital's old blog archives and found this gem of a post where we interviewed Auditboard's cofounders Daniel Kim & Jay Lee, to hear their story of how & why they started the company.
Read the interview here >> https://lnkd.in/ghsirC6g
#startup #enterpreneur #vc #venturecapital #startups #acquisition
If you're in tech startups & in NYC the week of June 3, don't miss the events taking place during #NYTechWeek!
Mucker Capital will be hosting 2 events during that week. Would love to see you there!
🗓️ 6/5: Mucker Capital's Early-Stage Founder Panel You'll hear stories from Alex Song from Proxima, Michael Marmo from CurbWaste, Josh Daneshforooz from Lango, & Jake Cronin from Siro! ✅ Register here >> https://lu.ma/x40iqc45
🗓️ 6/6: Growing From Zero To One – How To Kickstart Growth for Early Stage B2B Startups Chris S. and I will be giving a sneak peak into the Mucker growth playbooks that we use to guide our portcos on their go-to-market strategies! ✅Register here >> https://lu.ma/gaemo2hq
Special shoutout to the team at TECH WEEK by a16z Katia Ameri for organizing.
#tech #startups #nyc #founders #entrepreneurs #B2B #SaaS #growth #gotomarket #GTM
