Sign In

Yashwin Naidu

Performance Director, KPI Media

Yashwin Naidu is the founder and CEO of KPI Media Pte Ltd, a performance marketing agency based in Singapore.13 He founded the company in 2020 during the height of the COVID-19 pandemic.23 Prior to starting KPI Media, Naidu was a regional performance manager at one of the world's largest global agencies and was actively involved in Singapore's start-up ecosystem.3 He had previously founded and sold another company before establishing KPI Media.3

Under Naidu's leadership, KPI Media has grown rapidly:

  • The company crossed SG$1 million in annual recurring revenue (ARR) in less than 3 years.3
  • It has won awards such as the 'Local Hero' award for "Media Agency of the Year" at MARKETING-INTERACTIVE's AOTY Awards 2023.3
  • KPI Media has become a partner of major platforms like Meta, TikTok, LinkedIn, Microsoft, and Google.3

Naidu's vision for KPI Media was to create an agency dedicated to scaling venture-backed startups, focusing on delivering world-class performance marketing strategies.3 His experience and insights have helped the company attract high-growth startups as clients and establish itself as one of Singapore's leading media agencies.3

Highlights

Jun 24ย ยทย aspireapp.com
How KPI Media Guarantees Conversions For Paid Media ... - Aspire
Aug 28ย ยทย marketing-interactive.com
The journey of growth: How KPI Media crossed SG$1M ARR in less ...
The journey of growth: How KPI Media crossed SG$1M ARR in less ...
Aug 1ย ยทย dnb.com
KPI MEDIA PTE. LTD. Company Profile - Dun & Bradstreet

Related Questions

What are Yashwin Naidu's key achievements at KPI Media?
How did Yashwin Naidu start his career in digital marketing?
What strategies does Yashwin Naidu use to guarantee conversions for KPI Media's clients?
How has Yashwin Naidu's leadership impacted KPI Media's growth?
What challenges has Yashwin Naidu faced in his role at KPI Media?
Yashwin Naidu
Yashwin Naidu, photo 1
Yashwin Naidu, photo 2
Addย toย myย network

Location

Singapore